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Worksheet for Rhetorical Analysis
The three rhetorical appeals give us a framework for analyzing how a piece of rhetoric is trying to persuade us.
For each example that you're analyzing, ask the following questions:
- Who is the author or creator? What are their qualifications relevant to the rhetoric you're analyzing?
- What is the thesis of the rhetoric? Paraphrase, in your own words, the main point.
- Find some examples of pathos. Where is the author or creator trying to appeal to the emotions of the audience? There are many emotions people can feel. A few examples of such emotions could include the following:
- Desire (greed / lust)
- Find some examples of logos. Where is the author making use of the different strategies for logos? Look for the following strategies:
- Cause or Consequence
- Testimony & Authority
- Supporting a generalization with examples
- Then, after you have finished the above steps, decide which example you think makes better use of the rhetorical appeals for an audience of USC Upstate students. Decide how you should explain your decision.